The Impact of Voice Search on Local SEO Strategies
Voice search is one of the most popular technologies that enable individuals to surf the internet with some simple voice commands, and they are processed through some devices, including smart speakers and smartphones. At times, it also uses a voice assistant program such as Google Assistant, Cortana, or Siri. Voice search hasn’t earned its name as a passing trend only, but it has become a novel way to search that needs a business to adapt its local SEO strategies to stand apart from its competitors and remain competitive. The effect of voice search on SEO Earlier, SEO services were designed for appearing in a text-based search only, but today, every consumer opts to use voice searches instead of traditional queries, and they seem to be more convenient. Again, businesses too depend on a voice-based technology like voice-activated applications, smart speakers, and VoIP service providers to get an enhanced user experience. Hence, the expanding prevalence of voice technology is leav...